Miniator was unveiled in December 2008 by then managing director of SAIPA, Mehrdad Bazrpash. The car was said to be accomplished in a ten-year project undertaken by various departments of the company.
Although it has not turn to an ideal passenger car, like all new cars tap into Iran's monopolized market it was welcomed by customers, whether picked for its design, or due to a limited production level some were going to sell it higher in the free market, or some others have really liked the car.
Earlier 5000 Miniators were supposed to be released by autumn and 5000 others by winter, but until now the product has not been delivered to those purchased it in advance.
What made the customers hopeful was the inauguration of Samyar plant, a new subsidiary of SAIPA in the city of Kashan (located in about 230 kilometers south of Tehran) established exclusively to manufacture Miniator and the other product, Pride Morvarid (Pearl). Based on a timetable announced by SAIPA, the new plant which consumed a massive budget was to become operational on September 24 but it was postponed to just a few days ago.
It's not clear on what basis the company outlined such timetable. Moreover, in the same manner of previous years, the marketing branch of SAIPA which directly works by people's money does not take the responsibility, claiming that it will pay for the damages resulted from the delays. As people have gotten used to such unfulfilled vows, protecting the consumer rights even if it's defined by the law or monitored by an organization, makes no sense.
More regrettably is the manner of programming in car industry which is labeled as a locomotive for other industries. It's not transparent whether SAIPA programmers do not take all aspects of a project into account or such mismanagement will extend to other plans undertaken by the company. In the meantime, Iranian customers have no choice except bowing to whatever SAIPA determines: the color, quality, price, after sales service and many other related essentials in picking a car will be as the company desires.
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